"Love Online"

ADOBE ILLUSTRATOR | ADOBE AFTER EFFECTS

Our video is exploring the changing dynamic and interface of dating due to technological advancements like dating websites and applications, but also in the way relationships have become more publicized, and potentially superficial. Today, dating is accessible through the touch of a button, making it possible to track down millions of people, and their looks, personality, likes, dislikes, and more. Romantic relationships can also form over social platforms, namely Instagram, Snapchat, and Facebook. On Instagram, pictures can present a couple and their life together. Although it is not a platform like Tinder or Bumble, which sim solely on 'matching' people, Instagram also houses profiles from which one can judge on how attracted or not they are to another person. Snapchat is used for private conversations, and on Facebook, relationships can be made publicized via the relationship status section. Twenty-first century romance is far different than the 1800s. For this reason, Jeli and I are starting our video off with a historical and cultural lens of romance. How did people find others to date? Were they set up from their inner circles? Did they only meet people from their area? What were the gender roles attached to both men and women in their relationship, and what was their public role? We will be starting in the 1800s, and going from there. We will start with the role of families in deciding who will marry who, and so forth to then segway into talking about free love, free love being when two people decide to be together without outside influence. Although we have done little research on the 1800s, in the 1960s, the sexual revolution took place. The sexual revolution is defined as “the liberalization of established social and moral attitudes toward sex, particularly that occurring in western countries, as the women's liberation movement and developments in contraception instigated greater experimentation with sex, especially outside of marriage” (Dictionary.com). This change in thought about gender has has changed dating drastically. After the history, we will talk about dating today, and the statistics of how couples have found one another, whether it be by chance, through mutual friends, dating websites, etc., and how that has changed the way how couples act in relationships.

-Ashton Tu and Jessica Li

This is our original moodboard. We wanted to synthesize the mechanisms of old love and new love together in our film. The main color that we chose to implement throughout the animation is a sickly, pale pink.

This is a storyboard of a rudimentary animation of our logline: 'Our love has become superficial.' Below is a rough animation of this storyboard.

Based on this logline, we then got started in creating visuals and assets that reflected this overarching theme. Below are two graphics that I made using the pen tool in Adobe Illustrator. As all assets were drawn and animated by hand in Adobe After Effects, the process of tailoring this piece together took quite a long time.

I loved this after effects project because it really works and consolidates all of the practices we've learned in class from applying design theory to using the pen tool to making a real motion graphic! Prior to this class, I've never used Illustrator or After Effects before, so one of my main goals for this project was to really bring forth and present the design skills that I've honed from class, the Illustrator Project, and the Design Challenges. I think that my assets and my animation techniques (transitions) located in the second part of the film duly achieve this goal, as they demonstrate, most importantly, my understanding of good design. Something that I'm extremely proud of is the cleanliness of my design-- how I stuck with a light pastel, no stroke color scheme throughout the film and used transitions that were simple, unobtrusive, and reflective of the subject matter (screen swiping). What challenged me was vulnerability, and how tiny mistakes from jumpiness to rasterization to can be easily spotted in motion graphics. This really pushed my detail-oriented self to be attentive to multiple aspects of the project (movement, design, sound, timing) simultaneously which, consequently, greatly lengthened my working rate and really chipped away at my patience. In this process, I realized that I was often unsatisfied with my product because there was always something, whether it be a mask or a timing of a sound effect to a movement, that was slightly off and I needed to fix or else someone would catch my mistake. In working through this vulnerability and exposure, however, I found myself slowly learning how to juggle multiple tasks at once, becoming more efficient with my work flow, and understanding how to compromise complex, but complicated and clunky ideas with beautiful design that is simple, but looks effortless. All in all, this project (and this class) has taught me SO so much and I'm very happy to say that my finished product, and my tremendous pride in it, is all accredited to the awesome curriculum that I graciously got to experience!